You can set up preordering through Amazon KDP as well, but I have not tried that feature. Yes, first-time authors can use it, though.

Your better bet may be to release the book and do book promo sites and have the sites promote it with a discount (usually book promo sites require your book to be 99 cents to advertise it to their readers) and then do some paid targeted ads on Facebook, Instagram, etc. You can pay or give free books to people in exchange for honest reviews or a blog post about it (reviews on Amazon or articles about you will help your rankings). You can join Pubby to exchange book reviews. There are tons of ways to market a book, but it all takes a bit of work and time, and some take money.

It's hard to promote a book that doesn't exist yet.